one thing i noticed about the picture above, no one is watching the band. if i was there i'd have myself parked in front.

www.surfintheeye.com

Fortunately, the crowd response was excellent - it's funny to have Jersey Shore-type kids come up and say that the music was "awesome", or that we were "crushing it" (which is apparently a good thing). They were having their own great time in the pool, with the opposite sex, etc, while also getting a real kick out of the tunes. This is something we have been amazed by at so many of our gigs, the way younger audience members will react so favorably to the surf/instro stuff. We keep getting fine gigs, so we're pretty happy with how it's going over...

i'm playing 'brave new surf' in my shop right now and a man just asked what we were listening to because he knew it was surf but hadn't heard the tune. los twang marvels was the band which he'd never heard of before. (i know this isn't a pirating issue but i know there was discussion of BNS somewhere back in the pages, so i hope i'm not too off topic)

www.surfintheeye.com

Not off topic at all, Mom.

This is no clean cut simple subject; growing the customer base & increasing market share / wallet share eventually becomes a conversation about perceived value, which eventually becomes a conversation about value realized (or taken/pirated). Tangled web, but a common web none the less.

And your recollection about BNS is correct. I brought it up as one example of an opportunity to expand the "surf listener market" beyond the SG101 readership/membership. Even talked about latching on to things like surf/beach related sales and doing a BNS promo/giveaway as one idea.

Wonder if Sean would be willing to send you a box of 25 BNS CD's to give away to anyone spending more than $100's in the shop this summer? In return, you promise to play BNS at least once a day during peak hours or during an unexpected rush until the giveaways are gone.

What's the worst thing that could happen? Those CD's are already a sunk cost...

Fady

El Mirage @ ReverbNation

Right...few people say "let's go out and find a surf band tonight", but when they hear it live, many of them really enjoy it. We add other material to our set list, such as Link Wray and our instrumental versions of rock numbers like White Wedding, That Thing You Do, etc, and that keeps a strong overall crowd interest in the band, allowing us to play some of the true surf stuff we like, too.

Unfortunately, between all of the CD's sent to bands and the discs already sent as promo, I pretty much need to sell the rest of what I have in stock to have any chance of breaking even or making a bit on the release. It's definitely not a bad idea though and if we had made more than 1000 discs then perhaps there would be discs to spare to do something like this. Perhaps if we manufacture more then we can do some stuff like this, but it's kind of a catch 22 situation at the moment. I'm having trouble selling the discs that I already have, so there's not a huge incentive to make more, but at the same time, if perhaps more CD's went out as promos, maybe more people would buy them.

None of the participating bands have asked for more CD's yet, so perhaps even they are having trouble selling them.... If all of the bands bought more, then perhaps we could get more manufactured. I don't say this as a slam to the bands - I've worked merch tables in the past and I know how hard it is to sell CD's at shows these days.

Sean

Onslow_Beach wrote:

Wonder if Sean would be willing to send you a box of 25 BNS CD's to give away to anyone spending more than $100's in the shop this summer? In return, you promise to play BNS at least once a day during peak hours or during an unexpected rush until the giveaways are gone.

What's the worst thing that could happen? Those CD's are already a sunk cost...

Sean
Double Crown Records
www.doublecrownrecords.com

Surf CD's / Vinyl / Fanzines / DVD's
Aloha Screwdriver - Lunar Wobble CD
The Nebulas - Euphorion LP / CD
Supertubos - The Fourth Drive CD
Continental Magazine - Issue #38 w/17 Song CD

i found surf is too rare to pirate you gotta buy it if you wanna hear the good stuff

deepeddy wrote:

deanjordan wrote:

i found surf is too rare to pirate you gotta buy it if you wanna hear the good stuff

Just yesterday, I found three incidences of someone pirating our latest surf comp Radical Waves. They posted the files on their web site. Bastards!

image

This is Noel. Reverb's at maximum an' I'm givin' 'er all she's got.

hope it's OK to bump up this thread.
A very relevant comic I found:
Disturbingly simplified, but still - things changed and there's no going back. Better make the most of it.

Last edited: Aug 01, 2012 16:16:50

Very relevant comic indeed

Monkey Ju

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